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Channel: TV Everywhere – Vijaya Prasad
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Speaking of TV Everywhere

AdAge recently had an awesome interview with JB Perrette, the recently appointed Chief Digital Officer at Discovery Communications. Disclaimer, as someone who works for the digital team at Discovery,...

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Yahoo! for Vugaru!

The development world (not to be confused with the developing world) has the Davos Conference held in exotic and expensive places. The media world’s party to be seen at (for anybody who’s Anybody) is...

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TV Everywhere Changing Everything

If you’re not actively working in the media and entertainment industries, you may not really be into why TV everywhere is literally changing everything. In an earlier post, I blogged an interview in...

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HBO 1: Advertising 0

AdAge published an article criticizing the lack commercials on Aaron Sorkin’s The Newsroom. I think of the magazine as the Foreign Policy of the media set, the go-to source for all things media and...

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The chordless experience

As a recent transplant to Los Angeles, I’m quite literally living out of my suitcase. My roommate is relocating next month and so we no longer have cable. For someone who considers a pop-culture...

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apple+responsive design

Unless you’re living off the grid, chances are you’ve heard the big Apple announcements today: the 4th gen iPad, the iPad mini and on and on. The digital world is dynamic and with people ‘consuming’...

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Netflix to the Rescue

As a former east-coaster, I’ve been glued to Twitter for storm updates – and no, the NYSE isn’t under three feet of water (as of 7:11 PM PST). Plenty of people are losing power, and obviously I hope...

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the 2nd screen social tv conflict

Second Screen? Social TV? This Digiday post makes the argument that social is a smaller part of the second screen experience in Second Screen is not always Social TV. Digiday is one of my favorite...

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the mean girls watch their magazines

Back in the day, when I was in late elementary and middle school, you watched television and read magazines. In the pre Hulu, Netflix, YouTube era, if you weren’t allowed to buy Seventeen Magazine,...

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Advertising Sunday or the Day of that Big Game

As a junior or senior in high school, many years ago, I remember going to an all girls’ Super Bowl party, where we  watched the advertisements, and tried to remember key plays so we could sound...

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a civil and social engagement

It’s not news that our House and Senate have chosen to not do their jobs in representing the people who elected them. Imagine for a minute that you refused to do your job. You simply didn’t feel like...

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West of Tree Hill

In 2003, the world looked very different – for starters, no one had heard of Facebook, President George Bush was in power, and popular enough that he went on to win a second term, and Justin Timberlake...

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party of bravermans gilmores and bunheads

The Gilmore Girls is nothing if not an ode to pop-culture. From all the books that Rory Gilmore read over her years at Chilton and Yale, to their love for movies, it’s appropriate that their pop...

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